Plan Now for National Wear Red Day^® 2010

National Wear Red Day,^® which promotes women's heart disease awareness, takes place on Friday, February 5, 2010. To participate, wear a red dress, shirt, or tie and The Red Dress^® Pin. Order your sparkling Red Dress Pin now to help raise awareness of women's heart disease and get a "Keep the Beat™ Healthy Choices for 2010 Calendar" to remind you of heart healthy choices all year long.

See below for additional materials to help you plan your celebration for February 5th.

Four Ideas to Promote National Wear Red Day^® in Your Community

Ask your local library to set up a special women's heart health exhibit, or organize a special reading center focused on women and heart disease. Ask your local school's art program to design artwork and advertisements for your event. Use The Heart Truth® Speaker's Kit, which contains a script and video, to give a 1-hour presentation on women's heart disease in your community. Distribute Red Dress Pins at your presentation or other community health-related events and activities.

The National Wear Red Day,^® online toolkit contains more ideas to help you promote this life-saving nationwide event.

Materials to Help You Plan Your Participation

Get your materials early for National Wear Red Day^® to receive the reduced rates shown below—a discount on Red Dress pins and special lower rates for purchasing product combinations.  To receive the reduced rates, please enter the promotion code in the box on the online checkout page or, if ordering by telephone, give it to the health information specialist. Promotion Code: NWRD1009. Special combinations do not require the promotion code.

Red Dress Tack Pin — $2.50 $2 for 1–24 pins
http://emall.nhlbihin.net/product2.asp?sku=56-075N
Order several for your friends, family, or other group and wear them on February 5, 2010. To raise awareness that heart disease is the #1 killer of women, The Heart Truth^® campaign launched The Red Dress^® as the national symbol for women and heart disease awareness. This attractive dress-shaped pin features a delicate heart accent on red enamel. Use promotion code NWRD1009.

Special Fifth Anniversary Edition Red Dress Pin — $12 $11
http://emall.nhlbihin.net/product2.asp?sku=56-294N
This elegant pin encourages discussion of women's heart disease awareness, reminds women of the need to protect their heart health, and inspires them to take action. Red Swarovski crystals with a delicate heart accent make this a unique and beautiful choice. Use promotion code NWRD1009.

Raise Awareness With New Materials in 2010

This season we're pleased to share two new materials to encourage a healthy lifestyle: the "Keep the Beat™ Recipes: Deliciously Healthy Dinners" cookbook and the "Keep the Beat™ Healthy Choices for 2010 Calendar." Combined with a sparking Red Dress Pin, these tools help raise awareness and promote a heart healthy lifestyle all year long.

Special Combination: Special Fifth Anniversary Edition Red Dress Pin and "Keep the Beat™ Recipes: Deliciously Healthy Dinners" — $14
http://emall.nhlbihin.net/product2.asp?sku=KT-054
Make chef-designed heart healthy dinners for your friends with this new cookbook. With 75 multicultural recipes, you're likely to find many dishes to suit a wide range of tastes. The Red Dress^® Pin, with its sparking Swarovski crystals, tops off this combination and will help you raise women's heart disease awareness. Promotion code not required.

Special Combination: Special Fifth Anniversary Edition Red Dress Pin and "Keep the Beat™ Healthy Choices for 2010 Calendar" — $13
http://emall.nhlbihin.net/product2.asp?sku=KT-053
Request these two great heart healthy gifts for a great low price. The Keep the Beat™ calendar has a fresh, new design for 2010. Full color, the calendar is a practical tool that you can personalize for yourself and use as a motivational tool throughout the year. Promotion code not required.

Visit http://emall.nhlbihin.net/heart_truth/ for these and other great materials from the NHLBI.

* Promotional pricing valid through February 28, 2010.

^®The Red Dress and The Heart Truth are registered trademarks of the U.S. Department of Health and Human Services (HHS). National Wear Red Day is a registered trademark of HHS and the American Heart Association.
^™ Keep the Beat is a trademark of HHS.