you are excited about the upcoming year and all the
possibilities for We Can! This
newsletter provides exciting information and resources to help
you more easily start and sustain your programs.
To go with
the New Year, the We Can! Web site
has added content and improved functionality. We have made it
easier for you to find the information that you use most,
especially our resources.
And, check out our new Flash
Animation available from the Home Page. It highlights the
tremendous opportunity that We Can!
provides to parents and community groups, and provides a way
for you to promote to others all the good work that is
happening with We Can!. Forward it
to friends. It is a great way to spread the word about the
We Can! movement and get others
year, we will introduce other exciting resources that you have
requested. These include new parent and physician tip sheets,
an updated parent curriculum and supporting workbook, an
easier Community Site sign-up form, and a new online resource
called “Turn On We Can!” that
provides helpful advice and guidance about how to implement
We Can! in various settings. We’ll
keep you posted so you’ll have quick access to these
beneficial new materials.
Read on to
find out more about exciting We Can!
continues to enthusiastically embrace We
Can! by sharing it with employees and
Peabody Energy featured a We
Can! article in its company newsletter, which
reaches 17,000 households. They also stocked up on resources
like magnets, posters, and handbooks to share with employees
in nine locations in eight states.
Wal-Mart is promoting
We Can! to its employees by
highlighting the parents’ handbook and the We
Can! Web site on its internal eBenefits portal,
which reaches more than 500,000 employees
March, Mutual of Omaha will host a community
breakfast with We Can!
staff, and will include local youth and community
organizations from the Omaha area. In addition, the company
will offer the parent curriculum to employees, incorporate
We Can! into its “Take Your Child to
Work Day,” and feature We Can! on
its consumer Web site.
We are very proud
of our organizational partners including the American
Academy of Pediatrics (AAP), which is publishing an
article on We Can! in the January
issue of Chapter Connection, a newsletter for AAP
Chapter leaders. We
Can! will also be featured in an upcoming issue
of AAP News, which is sent to its 60,000 members.
Action for Healthy
Kids (AFHK) is working to connect state leaders with
We Can! Intensive Sites. Recently,
We Can! coordinated a call between
several Intensive Sites and AFHK State Team Leaders to expand
our collaborative programming.
co-branded the parent handbook and is distributing it
pleased to welcome these groups to the We
Can! family. And, we look forward to their
continued efforts to provide We Can!
information to their employees, customers, and members.
We Can! plans to add more corporate
partners this year and will continue to let you know how we
how you can become a partner.
a complete list of our partners.
are pleased to report that We Can!
has more than doubled in size since it began in
June 2005. We now have over 140 community
sites in 34 U.S. states, Canada, and the Philippines.
Our goal for 2007 is to continue this impressive growth over
the course of the next year, and we’d like to ask you to help
us achieve our goal.
haven’t signed up to be a We Can!
community site, please visit
our Web site and learn how easy it is to join the
We Can! movement. The program is
flexible and can be implemented in a variety
If you are
already a community site, we encourage you to extend your
involvement in the movement by championing the We
Can! program to new sites. Your endorsement of
the program makes such a difference to groups who may not be
aware of the benefits of joining We
pleased to announce that We Can! will extend
its reach across the country by hosting regional trainings
this spring during the second week of May. Just like the
dynamic Rally that we hosted in October 2006, we invite you to
join us for these information sharing and networking summits.
Learn valuable lessons for beginning and sustaining We
Can! curricula and programs. We’ll post details on
the We Can! Web site in the coming
a complete list of We Can!
Promote heart health and healthy living all year
with the 2007 Keep the Beat Calendar now available at special
available for $6.00 (normally $10)
2-99 copies for $5.00
each (normally $8.50)
100 or more copies for $3.50 each
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Participants Call for “Family Night at the
The East Penn School District site in Emmaus , PA
, is one of the 26 We Can!
sites established by the Pennsylvania Advocates for
Nutrition and Physical Activity (PANA), a statewide
coalition seeking environmental changes in communities,
schools, and healthcare settings. When the Emmaus site
implemented the parent curriculm, it experienced an
unanticipated result -- participants approached the
school board to request public access to the high
school’s track. The participants want to establish
“Family Night at the Track,” weekly events for families
to walk or run to music. Their new program garnered
media coverage in the East Penn and Salisbury School
CHOICES in Georgia joins forces with
A new site in
Kennesaw, GA , the Center Helping Obesity in Children
End Successfully (CHOICES), kicked off its programming
by presenting We Can! during
its “Twilight on Childhood Obesity” evening event. They
showcased the We Can! video
along with their other community-based activities. The
program combines the six-week We
Can! parent curriculum with the existing
CHOICES Fitness Challenge program that averages 30
participants and owes its success to strong partnerships
with medical practices, fitness centers, local schools,
and other recreational organizations. CHOICES is
partnering with Atlanta YMCAs and has been working
diligently to promote its programs.
site partners with faith-based
Tennessee Minority Resource Network, a new community
site in Johnson City, is coordinating its efforts
through faith-based organization outreach. Working with
a network of churches, community-based organizations and
Park and Recreation Departments, the Johnson City site
has been working with each group’s health ministry team
to assess health education needs. This February, the
site will offer We Can! for
youth and families through four churches, highlighting
American Heart Month to the congregations that are
already involved in the American Heart Association’s
cardiovascular health program for adults. They will
leverage We Can! to reach